NO MORE “NEW YEAR NEW ME”
The New Year, New Me concept is not only attributed to the developed countries, but also the developing ones. Every single year, people around the world gather and talk about their dreams and ambitions. They put a list of things they need to change in themselves. However, Women have become more anxious when they do not reach these goals. While one does not deny the fact that people need to always improve their way of thinking and their world views, “the new year, new me” concept increases our “self-hate” culture. Instead of trying to improve ourselves, we aim to “restructure” our whole personality. The New Year, New Me myth creates self-hate because women and men do not accept themselves as they are. This culture stems from the belief that “we are always not good enough.”
However, it seems that the global pandemic has created some societal changes. To a certain extent, people realized the value of their families and their lives, instead of valuing materialistic things. While some researchers argue that the pandemic has fueled more body negativity, it has also promoted self-love and acceptance more than body hate. During quarantine, at least in Egypt and other developing Eastern Cultures, women became more indulged in baking, cooking with their kids, and learning new skills. While some Instagram influencers kept promoting unrealistic beauty standards, on the other side, other groups of women shared their messy pictures and videos with their families, shifting their attention from “modeling” and “body hate” to other real-life and family affairs. During quarantine, we spent more time watching Netflix, playing with our families or kids and enjoying new things.
Celebrities spreading family love pictures during quarantine instead of “unrealistic beauty standards.”
– “Snuggling with my littles feeling grateful and emotional as we’ve been adjusting to this new normal -I can’t help but think of all the families with babies & young children who aren’t getting what they need, posted Jessica Alba
“Yes we’re still in our pajamas from the night before and haven’t brushed our hair yet, but we’ve been busy with the important stuff like meditating, reading books, watching movies, baking, dancing around the kitchen, playing dress-up, most importantly really slowing down and spending time together”, posted Kourtney Kardashian
IT’S NOT ONLY CELEBRITIES WHO SHARE FUNNY LOVELY MOMENTS BUT ALSO ORDINARY PEOPLE FROM DIFFERENT CULTURE: MORE BAKING!!!!!
You can easily find various articles with different Cake recipes. It seems people became less focused on body hate, and instead enjoy their time with the families doing their favorite food. In an Instagram poll, it was found that 97% of respondents believe that they have engaged in baking activities during quarantine more than any time before.
To sum up, the New Year, New Me concept is no longer serving our well-being. The global pandemic has created new realities and altered our priorities. It was not very common to see someone posting about new fashion trends or anything that is related to modelling in the quarantine time. Instead, women spent more time posting about their families, siblings, sons and daughters. 2020 taught us that there are so many things that we need to accept in ourselves. We valued our lives. We are no longer attaching our worth to materialistic things. We are still witnessing a global pandemic and no one has an idea how things are going to proceed, but at least we are sure that our families and our lives are more important and valuable than anything else. Body positivity and self acceptance should be the new trend!